Analytics Pro is included in the Growth and Scale plans. On Starter, activate it à-la-carte from your dashboard.
What Analytics Pro gives you
- Advanced dashboards — KPIs by product, by customer segment, by geographic corridor
- Customer segmentation — views by acquisition date, by purchase frequency, by average basket
- Detailed exports — CSV / Excel / JSON for BI integration (Looker, Metabase, Tableau)
- Extended retention — history beyond the 90-day Starter plan limit
- Time comparisons — week vs previous week, month vs month-1, etc.
When to activate
- You want to measure profitability by product or by customer segment
- You need to feed an external BI with a long history
- You compare your performance across several months or years
- You manage multiple projects and want to compare them side by side

